Now onboarding a small group of founding studios

Always know where to act in your studio, without digging for it.

Each week, Studio Signal reads your whole business and hands you the few things worth doing: who's slipping, who's ready to upgrade, what's working, what's not. So you always know where to act to grow your studio, and your profit.

Works with the tools you already use

  • Meta
  • Google
  • LinkedIn
  • Xero Xero
  • QuickBooks QuickBooks
  • MYOB MYOB
Coming soon Mindbody

Don't see your software? We add new platforms every week, and founding studios help decide what's next.

Your weekly Pulse

Open it, and you already know what to do.

Two simple scores, the week's biggest movers, and the two or three things actually worth doing, with your whole studio just a click behind it.

  • Two scores at a glance
  • The week's biggest movers
  • The few actions to take
A weekly Studio Signal Pulse: two scores, the biggest movers, and the few actions to take this week

Example insights

What you'd see in a single week.

The actual cards from your weekly Pulse, pulled from right across your studio.

Retention

A regular who's slipping, caught early.

Alexander normally trains twice a week. He's now 23 days quiet, four times longer than his rhythm, with about $7,200 a year on the line. Studio Signal flags him, points you to the right tab, and drafts a personal message ready to send.

Open the Client Health tab

Conversion

Warm intros, while they're still warm.

Five intro clients this week against a usual one. The platform shows exactly who's closest to committing, so you follow up before the moment passes.

Open the Upsell & Conversion tab

Margin

A class that's quietly costing you.

Your Tuesday 11am has run half-full for six weeks. At that size it's costing more than it earns, here's the prompt to move it, merge it, or fill it.

Open the Capacity tab

Loyalty

Your most loyal clients, ready to buy more.

It spots who's on a hot streak and drafts a personal note or an upgrade offer, so loyalty turns into revenue.

Open the Upsell & Conversion tab

Marketing

What your marketing is actually returning.

With ad spend, bookings and revenue finally in one place, you can see which channels pull their weight and which are quietly draining budget.

Open the Marketing tab

How it works

Connect once. Know what to do every week.

1

Connect

We get you set up with the tools you already use, or do it for you if you'd rather. Either way, Studio Signal only ever reads your data. It never changes anything.

2

It reads your whole studio

Every week it works through everything that happened across your business, the way a data science team would, if you could afford one. The numbers are worked out properly, not guessed.

3

You see what's happening, and what to do

Open the app and every part of your studio explains itself in plain English, no decoding charts. The Pulse shows the two or three things worth doing this week, and a weekly email brings them to you too. A few minutes on your phone and you're across it.

4

It keeps getting sharper

It learns what's working, never repeats the same nudge twice, and keeps pointing you at what will grow the studio and protect your margins.

The whole platform

The Pulse is the front door. Your whole studio is behind it.

The weekly headline is just the start. Every tab comes with a plain-English line telling you what it means, so you can dig as deep as you like, without needing to be a data person.

Your whole studio at a glance the moment you log in.

Studio Signal Snapshot tab

Who's thriving, who's drifting, and exactly who to reach out to.

Studio Signal Client health tab

Intros ready to commit, and clients ready for more.

Studio Signal Conversions tab

Whose classes fill, and where client loyalty is at risk.

Studio Signal Instructors tab

Which classes and times are working, and which aren't.

Studio Signal Capacity tab

What your spend and channels are actually returning.

Studio Signal Marketing tab

Your margin and costs, in plain English.

Studio Signal Finances tab

Customer intelligence

Go deeper on any customer, and draft the outreach right there.

Open any client Studio Signal flags, and see their whole story: what's changed, why it matters, and the exact message to send, written for you and ready in a tap.

  • Their full history, in one view
  • Why they're flagged, in plain English
  • A personal message, drafted and ready to send
A Studio Signal customer panel: one client's history, churn risk, why they're drifting, and a drafted outreach message

See it in action

Watch a week of Studio Signal in two minutes.

From connecting your tools to sending the week's first message, see exactly how it works.

Demo video, coming soon

When it's a tough month, you stop looking. That's exactly when it costs you.

Clients drift away quietly. Intros don't convert. A class slowly loses money. By the time it lands in your bank balance, the moment to do something about it has passed, and you've been too stretched to go digging for it.

Scattered

Your booking app, payments, email and ads each tell a slice of the story. None of them tell you the whole thing.

Too late

A regular goes quiet, an intro slips away, a class quietly drains the timetable, a paid campaign keeps spending long after it stopped working, and you only catch it once the money's already gone.

No time for it

It all comes back to you, and pulling reports apart is the last thing you have time for, especially in a slow season.

Two hours of digging, or five minutes of doing.

Without Studio Signal

  • Your data is scattered across booking, payments, email, ads and accounting, none of them talking to each other.
  • Problems you only spot once they've already cost you.
  • Numbers you avoid when the month looks rough, with no real sense of what would help.
  • Hours lost piecing it together, and still no clear next step.

With Studio Signal

  • One platform that brings it all together, a single 360-degree read across your whole studio.
  • Early warning across the whole studio, the regular going quiet, the intro about to lapse, the class losing money, while you can still act.
  • Plain-English guidance on what will actually grow the business, even in a slow season.
  • Five minutes a week: the exact people to contact, each with a message already drafted.

Why you can trust it

Built to be trusted, not just plugged into AI.

There's a new "AI tool" for studios every week. Most just pour your data into a chatbot and hope. Studio Signal is different. Under the hood it's serious business intelligence, modelling and machine learning, the kind of analytics big companies run, purpose-built for exactly how boutique studios work. The AI's only job is to turn all of that into plain English you can act on. So you get the depth of a data science team, with none of the complexity.

Your data stays yours.

  • We only ever read your data, we never change anything in your systems.
  • We don't touch card numbers.
  • We never sell your data, or share it for advertising.
  • We never mix it with other studios', or use it to train anything across them.
  • Export or delete it whenever you want. No lock-in.

Read our privacy policy →

Who it's for

Built for studios like yours.

Studio Signal is made for boutique fitness studios, Pilates, reformer, yoga, barre and small gyms, whether your clients are on memberships, packs, passes or casual visits. If the studio rests on you, it's built for you.

Photo

Why I built this

I've spent 17 years in data and analytics, most recently leading the team for Intuit, the company behind QuickBooks and Mailchimp. I also ran my own small business, so I know what it's like to wear every hat and still feel like you're flying blind, your numbers scattered across a dozen tools with no time to make sense of them. I always wanted to put the power of a big company's data science team in the hands of a studio owner. That's Studio Signal.

Rhys · Founder

Read my story →

FAQ

Questions, answered plainly.

Do I need to be technical?

No. If you can read an email, you can use Studio Signal. There's nothing to maintain, and every number comes with a plain-English explanation.

Is my data safe?

Yes. We only ever read your data, never change it. We don't touch card numbers, never sell it, and never mix it with other studios'. Export or delete it any time, and there's no lock-in.

Will it work with the tools I already use?

Yes. Studio Signal connects your booking platform (like Momence), your ad accounts (like Meta, Google and LinkedIn) and your accounting (Xero, QuickBooks or MYOB), and brings them into one place, with new platforms added every week. We'll get you set up, or do it for you.

How long until it's running?

Days, not months. Once you're connected we load your history, and your first weekly read follows shortly after.

You're new, what if you're not around next year?

Fair question, and worth knowing: this isn't a prototype we're building as we go. Studio Signal is already a full, working platform, the founding period is about scaling it across more studios and products, not building it from scratch. There's no lock-in either, and your data stays yours and portable, so you're never trapped. As a founding studio, you're helping shape where it goes next.

How is this different from the reports in my booking software?

Those only see what happened inside that one tool. Studio Signal connects everything, your booking platform, payments, marketing and accounting, into one picture, then tells you what's at stake and what to do about it. Behind the scenes it's advanced analytics, modelling and machine learning across your whole studio; on your screen it's plain English, the few things to do, with the messages to send already drafted.

What does it cost?

We're setting pricing together with our first studios, that's what the founding pilot is. Founding studios get founding terms, and a rate locked in for backing it early.

Join the founding studios.

We're partnering with a small group of founding studios as we refine and scale Studio Signal across more studios and platforms. You'll get it free during the founding period, all we ask is your honest feedback, and you'll lock in founding terms for backing it early.